INTRODUCING BCA WEALTH ATLAS:
THE TRUSTED FINANCIAL RESOURCE EXCLUSIVELY FOR BCA SOLITAIRE & PRIORITAS CUSTOMERS
BCA partnered with Fortune Indonesia to create an internal magazine that aimed to offer BCA Solitaire customers exclusive insights into comprehensive analyses of global and regional market trends.
CHALLENGE
The magazine production involved encountering various challenges at each stage, including the approval process from multiple stakeholders. These challenges encompassed determining the magazine’s name, categorization, theme and article selection, sourcing experts, adhering to brand guidelines, and managing the printing process.
SOLUTION
With full support from the Fortune Indonesia Editorial Team and collaboration from all stakeholders engaged in each edition, addressing challenges, implementing enhancements, seeking optimal solutions, and fostering clear communication were pivotal for the successful execution of this project.
CREDITS
Advisor
Business Development
Strategic Planner
Campaign Management
Graphic Designer
Copywriting
Photographer
Hendra Soeprajitno
Fauzia Hisyam
Indira Aulia
Zanilla Aqsa
Teofilus Natanael
Naomi Silitonga
Cakraningrat Handaru
Reza Febrian
Bayu Harymurti
Cynthia Kirana Dewi
Marwan Fitranansya
Ezri T Suro
Ridho Fauzan
Evan Yulian
Agoes Rudianto